Files
cunkebao_v3/Server/application/store/controller/StatisticsController.php

392 lines
15 KiB
PHP
Raw Blame History

This file contains ambiguous Unicode characters

This file contains Unicode characters that might be confused with other characters. If you think that this is intentional, you can safely ignore this warning. Use the Escape button to reveal them.

<?php
namespace app\store\controller;
use app\store\model\WechatFriendModel;
use app\store\model\WechatMessageModel;
use think\facade\Db;
/**
* 数据统计控制器
*/
class StatisticsController extends BaseController
{
/**
* 获取数据概览
*/
public function getOverview()
{
try {
$companyId = $this->userInfo['companyId'];
$wechatAccountId = $this->device['wechatAccountId'];
// 获取时间范围
$timeRange = $this->getTimeRange();
$startTime = $timeRange['start_time'];
$endTime = $timeRange['end_time'];
$lastStartTime = $timeRange['last_start_time'];
$lastEndTime = $timeRange['last_end_time'];
// 1. 总客户数
$totalCustomers = WechatFriendModel::where(['wechatAccountId'=> $wechatAccountId])
->whereTime('createTime', '>=', $startTime)
->whereTime('createTime', '<', $endTime)
->count();
// 上期总客户数
$lastTotalCustomers = WechatFriendModel::where(['wechatAccountId'=> $wechatAccountId])
->whereTime('createTime', '>=', $lastStartTime)
->whereTime('createTime', '<', $lastEndTime)
->count();
// 2. 新增客户数
$newCustomers = WechatFriendModel::where(['wechatAccountId'=> $wechatAccountId])
->whereTime('createTime', '>=', $startTime)
->whereTime('createTime', '<', $endTime)
->count();
// 上期新增客户数
$lastNewCustomers = WechatFriendModel::where(['wechatAccountId'=> $wechatAccountId])
->whereTime('createTime', '>=', $lastStartTime)
->whereTime('createTime', '<', $lastEndTime)
->count();
//3. 互动次数
$interactionCount = WechatMessageModel::where(['wechatAccountId'=> $wechatAccountId])
->where('createTime', '>=', strtotime($startTime))
->where('createTime', '<', strtotime($endTime))
->count();
// 上期互动次数
$lastInteractionCount = WechatMessageModel::where(['wechatAccountId'=> $wechatAccountId])
->where('createTime', '>=', strtotime($lastStartTime))
->where('createTime', '<', strtotime($lastEndTime))
->count();
// 计算环比增长率
$customerGrowth = $this->calculateGrowth($totalCustomers, $lastTotalCustomers);
$newCustomerGrowth = $this->calculateGrowth($newCustomers, $lastNewCustomers);
$interactionGrowth = $this->calculateGrowth($interactionCount, $lastInteractionCount);
$data = [
'total_customers' => [
'value' => $totalCustomers,
'growth' => $customerGrowth
],
'new_customers' => [
'value' => $newCustomers,
'growth' => $newCustomerGrowth
],
'interaction_count' => [
'value' => $interactionCount,
'growth' => $interactionGrowth
]
];
return successJson($data);
} catch (\Exception $e) {
return errorJson('获取数据概览失败:' . $e->getMessage());
}
}
/**
* 获取客户分析数据
*/
public function getCustomerAnalysis()
{
try {
$companyId = $this->userInfo['companyId'];
$wechatAccountId = $this->device['wechatAccountId'];
// 获取时间范围
$timeRange = $this->getTimeRange();
$startTime = $timeRange['start_time'];
$endTime = $timeRange['end_time'];
// 1. 客户增长趋势数据
$totalCustomers = WechatFriendModel::where(['wechatAccountId'=> $wechatAccountId])
->whereTime('createTime', '<', $endTime)
->count();
$newCustomers = WechatFriendModel::where(['wechatAccountId'=> $wechatAccountId])
->whereTime('createTime', '>=', $startTime)
->whereTime('createTime', '<', $endTime)
->count();
// 计算流失客户数假设超过30天未互动的客户为流失客户
$lostCustomers = WechatFriendModel::where(['wechatAccountId'=> $wechatAccountId,'isDeleted'=> 1])
->whereTime('deleteTime', '<', date('Y-m-d', strtotime('-30 days')))
->count();
// 2. 客户来源分布数据
// 朋友推荐
$friendRecommend = WechatFriendModel::where(['wechatAccountId'=> $wechatAccountId])
->whereIn('addFrom', [17, 1000017])
->count();
// 微信搜索
$wechatSearch = WechatFriendModel::where(['wechatAccountId'=> $wechatAccountId])
->whereIn('addFrom', [3, 15, 1000003, 1000015])
->count();
// 微信群
$wechatGroup = WechatFriendModel::where(['wechatAccountId'=> $wechatAccountId])
->whereIn('addFrom', [14, 1000014])
->count();
// 其他渠道(总数减去已知渠道)
$otherSource = $totalCustomers - $friendRecommend - $wechatSearch - $wechatGroup;
$otherSource = max(0, $otherSource); // 确保不会出现负数
// 计算百分比
$calculatePercentage = function($value) use ($totalCustomers) {
if ($totalCustomers <= 0) return 0;
return round(($value / $totalCustomers) * 100, 2);
};
$sourceDistribution = [
[
'name' => '朋友推荐',
'value' => $calculatePercentage($friendRecommend) . '%',
'count' => $friendRecommend
],
[
'name' => '微信搜索',
'value' => $calculatePercentage($wechatSearch) . '%',
'count' => $wechatSearch
],
[
'name' => '微信群',
'value' => $calculatePercentage($wechatGroup) . '%',
'count' => $wechatGroup
],
[
'name' => '其他渠道',
'value' => $calculatePercentage($otherSource) . '%',
'count' => $otherSource
]
];
$data = [
'trend' => [
'total' => $totalCustomers,
'new' => $newCustomers,
'lost' => $lostCustomers
],
'source_distribution' => $sourceDistribution
];
return successJson($data);
} catch (\Exception $e) {
return errorJson('获取客户分析数据失败:' . $e->getMessage());
}
}
/**
* 获取互动分析数据
*/
public function getInteractionAnalysis()
{
try {
$companyId = $this->userInfo['companyId'];
$wechatAccountId = $this->device['wechatAccountId'];
// 获取时间范围
$timeRange = $this->getTimeRange();
$startTime = $timeRange['start_time'];
$endTime = $timeRange['end_time'];
// 转换为时间戳
$startTimestamp = strtotime($startTime);
$endTimestamp = strtotime($endTime);
// 1. 互动频率分析
// 高频互动用户数每天3次以上
$highFrequencyUsers = WechatMessageModel::where(['wechatAccountId' => $wechatAccountId])
->where('createTime', '>=', $startTimestamp)
->where('createTime', '<', $endTimestamp)
->field('wechatFriendId, COUNT(*) as count')
->group('wechatFriendId')
->having('count > 3')
->count();
// 中频互动用户数每天1-3次
$midFrequencyUsers = WechatMessageModel::where(['wechatAccountId' => $wechatAccountId])
->where('createTime', '>=', $startTimestamp)
->where('createTime', '<', $endTimestamp)
->field('wechatFriendId, COUNT(*) as count')
->group('wechatFriendId')
->having('count >= 1 AND count <= 3')
->count();
// 低频互动用户数仅有1次
$lowFrequencyUsers = WechatMessageModel::where(['wechatAccountId' => $wechatAccountId])
->where('createTime', '>=', $startTimestamp)
->where('createTime', '<', $endTimestamp)
->field('wechatFriendId, COUNT(*) as count')
->group('wechatFriendId')
->having('count = 1')
->count();
// 2. 互动内容分析
// 文字消息数量
$textMessages = WechatMessageModel::where([
'wechatAccountId' => $wechatAccountId,
'msgType' => 1
])
->where('createTime', '>=', $startTimestamp)
->where('createTime', '<', $endTimestamp)
->count();
// 图片互动数量
$imgInteractions = WechatMessageModel::where([
'wechatAccountId' => $wechatAccountId,
'msgType' => 3
])
->where('createTime', '>=', $startTimestamp)
->where('createTime', '<', $endTimestamp)
->count();
// 群聊互动数量
$groupInteractions = WechatMessageModel::where([
'wechatAccountId' => $wechatAccountId,
'type' => 2
])
->where('createTime', '>=', $startTimestamp)
->where('createTime', '<', $endTimestamp)
->count();
// 产品咨询数量 (通过消息内容模糊查询)
$productInquiries = WechatMessageModel::where([
'wechatAccountId' => $wechatAccountId
])
->where('createTime', '>=', $startTimestamp)
->where('createTime', '<', $endTimestamp)
->where('content', 'like', '%产品%')
->whereOr('content', 'like', '%价格%')
->whereOr('content', 'like', '%购买%')
->whereOr('content', 'like', '%优惠%')
->count();
// 构建返回数据
$data = [
'frequency_analysis' => [
'high_frequency' => $highFrequencyUsers,
'mid_frequency' => $midFrequencyUsers,
'low_frequency' => $lowFrequencyUsers,
'chart_data' => [
['name' => '高频互动', 'value' => $highFrequencyUsers],
['name' => '中频互动', 'value' => $midFrequencyUsers],
['name' => '低频互动', 'value' => $lowFrequencyUsers]
]
],
'content_analysis' => [
'text_messages' => $textMessages,
'img_interactions' => $imgInteractions,
'group_interactions' => $groupInteractions,
'product_inquiries' => $productInquiries,
'chart_data' => [
['name' => '文字互动', 'value' => $textMessages],
['name' => '图片互动', 'value' => $imgInteractions],
['name' => '群聊互动', 'value' => $groupInteractions],
['name' => '产品咨询', 'value' => $productInquiries]
]
]
];
return successJson($data);
} catch (\Exception $e) {
return errorJson('获取互动分析数据失败:' . $e->getMessage());
}
}
/**
* 获取时间范围
*/
private function getTimeRange()
{
// 可选today, yesterday, this_week, last_week, this_month, this_quarter, this_year
$timeType = input('time_type', 'this_week');
switch ($timeType) {
case 'today': // 今日
$startTime = date('Y-m-d');
$endTime = date('Y-m-d', strtotime('+1 day'));
$lastStartTime = date('Y-m-d', strtotime('-1 day')); // 昨日
$lastEndTime = $startTime;
break;
case 'yesterday': // 昨日
$startTime = date('Y-m-d', strtotime('-1 day'));
$endTime = date('Y-m-d');
$lastStartTime = date('Y-m-d', strtotime('-2 day')); // 前日
$lastEndTime = $startTime;
break;
case 'this_week': // 本周
$startTime = date('Y-m-d', strtotime('monday this week'));
$endTime = date('Y-m-d', strtotime('monday next week'));
$lastStartTime = date('Y-m-d', strtotime('monday last week')); // 上周一
$lastEndTime = $startTime;
break;
case 'last_week': // 上周
$startTime = date('Y-m-d', strtotime('monday last week'));
$endTime = date('Y-m-d', strtotime('monday this week'));
$lastStartTime = date('Y-m-d', strtotime('monday last week', strtotime('last week'))); // 上上周一
$lastEndTime = $startTime;
break;
case 'this_month': // 本月
$startTime = date('Y-m-01');
$endTime = date('Y-m-d', strtotime(date('Y-m-01') . ' +1 month'));
$lastStartTime = date('Y-m-01', strtotime('-1 month')); // 上月初
$lastEndTime = $startTime;
break;
case 'this_quarter': // 本季度
$month = date('n');
$quarter = ceil($month / 3);
$startMonth = ($quarter - 1) * 3 + 1;
$startTime = date('Y-') . str_pad($startMonth, 2, '0', STR_PAD_LEFT) . '-01';
$endTime = date('Y-m-d', strtotime($startTime . ' +3 month'));
// 上季度
$lastStartTime = date('Y-m-d', strtotime($startTime . ' -3 month'));
$lastEndTime = $startTime;
break;
case 'this_year': // 本年度
$startTime = date('Y-01-01');
$endTime = (date('Y') + 1) . '-01-01';
$lastStartTime = (date('Y') - 1) . '-01-01'; // 去年初
$lastEndTime = $startTime;
break;
default:
$startTime = date('Y-m-d', strtotime('monday this week'));
$endTime = date('Y-m-d', strtotime('monday next week'));
$lastStartTime = date('Y-m-d', strtotime('monday last week'));
$lastEndTime = $startTime;
}
return [
'start_time' => $startTime,
'end_time' => $endTime,
'last_start_time' => $lastStartTime,
'last_end_time' => $lastEndTime
];
}
/**
* 计算环比增长率
*/
private function calculateGrowth($current, $last)
{
if ($last == 0) {
return $current > 0 ? 100 : 0;
}
return round((($current - $last) / $last) * 100, 1);
}
}